Recently, I met with prospective clients to discuss their financial goals and objectives, as well as the many services Moneta Group could offer them. One of their primary concerns was an emphasis on working with an advisor they could “trust” and who they felt was “competent.” These were simple requirements, I thought. In fact, I wondered why they even needed to be discussed. Clearly, anyone seeking financial advice would have the expectation that the person they are entrusting with their family’s financial future would act only in their best interests.
Unfortunately, there are a number of individuals and firms who do not hold themselves to that key aspect of the fiduciary standard, although many consumers assume it is inherent in any financial advice they receive. However, there are two very different standards in our industry, and not all advisors are held to the fiduciary standard, but instead abide by a ...